It’s a question that we as an industry perhaps don’t dive into enough or give the rep firms in the space enough credit for. But Nationwide Marketing Group recently provided a platform to, at the very least, start having that conversation.
On the latest Independent Thinking Podcast, Joaquin Rivera, co-founder of southern California-based rep firm By Design Vision & Sound Marketing, explored the evolving role of his segment for today’s custom integrator. Give the full episode a listen wherever you get your podcasts (just search Nationwide Marketing Group or Independent Thinking), or you can watch the video version below.